How to emphasize your message.


    © Kathryn Tosney
    Chair of Biology
    The University of Miami

Tosney home page
Society for Developmental Biology

8. Make text readable.

Text should be simple, direct, and large enough to read.

    Readability criteria:


The title and major headings should be readable from 6 feet away. These headings carry your main message and can attract viewers to your poster.

The supporting material should be visible from 4 feet away.

The details should be kept to a minimum, and should be visible from 3 feet away.

Keep text compact: single-space text; use spaces to separate different text units.

Avoid long lines of text-- the reader can get lost trying to find the next line.

Use serif-style fonts like Times that enhance readability.

Use left-adjusted format; avoid right-adjusted format

Use both upper and lower case; all caps is more difficult to read.


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negative example, page 8